Those closest to the lower limit may have just one to three years of experience, or they specialize in training new leaders looking to become managers or switch to a new career or industry. Before hiring an executive coach, the employer must specify in a contract several aspects of the job, such as confidentiality, the duration of the contract, the cost and the environment. HR professionals must also determine if they should use in-house or external trainers, or a combination. Because the executive coach and the executives involved in the coaching process must determine if they are “fit” and will interact effectively with each other, the first 60-minute training session for an individual executive or executive team is free.
It follows that certified coaches with a proven track record of working with executive directors and high-level executives will charge a higher rate than coaches who are less qualified or than coaches who train people at a lower level in an organization. Naturally, several factors contribute to the final cost of an executive coaching firm and an executive coach. This also applies to coaching firms: some firms have cadres of coaches with extensive experience at the senior executive level of medium and large organizations, and some offer experience with middle managers and team leaders.